Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss

Richard C. Freed and Joe Romano

Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss

Based on the proposal-writing system used at A. T. Kearney and KPMG Peat Marwick, this book features work sheets and other tools for moving "buyers" from concept to acceptance. Thoroughly updated, the second edition includes many new examples and scenarios, chapters on fees and collaboration, and new sections on "voice" and presentation.


  • ISBN: 007139687X
  • ISBN-13: 9780071396875
  • Authors : Richard C. Freed and Joe Romano
  • Joint Author : Shervin Freed
  • Category : Business & Economics - Business Writing
  • Language : English
  • Format:  Paperback
  • Publication Date: 4/1/2003
  • Publisher Imprint: McGraw-Hill
  • Price ($AUD): $32.95

  • Usual Dispatch Time: 7 - 10 days


  • Please note that all prices are in Australian dollars
  • Some titles may be subject to availability