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Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
Lerzan Aksoy and David Bejou and Timothy L. Keiningham
- ISBN: 0789034360
- ISBN-13: 9780789034366
- Editors : Lerzan Aksoy and David Bejou and Timothy L. Keiningham
- Category : Business & Economics - Customer Service
- Edition Description : Revised
- Language : English
- Format: Paperback
- Publication Date: 12/1/2006
- Publisher Imprint: Best Business Books
- Price ($AUD): $37.95
- Usual Dispatch Time: 7 - 10 days
- Please note that all prices are in Australian dollars
- Some titles may be subject to availability