Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world's most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for this book. Chapters Include: Linda Kaplan Thaler, Chief Executive Officer & Chief Creative Officer, The Kaplan Thaler Group ? ?Recreating the Industry?, Allen M. Nance, President, Mansell Group, Inc. ? ?Technology-Enabled Marketing: A Prerequisite for Survival?, Gay Warren Gaddis, Founder and President, T3 ? ?Marketing Leadership in a World of Consumer Control?, and more.