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Leonard L. Berry
Paperback - $52.95
Dan W. Blacharski
Paperback - $32.95
Have you been treated rudely buy a disinterested salesperson and left the business without making a purchase? Have you ever had poor service at a restaurant and vowed never to return? These two simple examples are very common. Unfortunately, all type ...
Pete Blackshaw
Hardcover - $35.95
Ken Blanchard
Hardcover - $32.95
From one of America's biggest bestselling authors and inspiring business speakers comes the key to creating a people-oriented, performance-driven, customer-first organization.
Ken Blanchard
Hardcover - $35.95
"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans". This, ...
Robert C. Blattberg
Hardcover - $65.95
Drawing from successful examples of customer equity in a variety of industries, the authors provide a unifying framework and practical tools for measuring customer value--the potential profitability of each customer to the company.
Jeanne Bliss
Hardcover - $44.95
Leading the strategic drive for customer profitability
Jeanne Bliss spent twenty-five years driving customer focus and profitability inside Lands’ End, Allstate, Coldwell Banker, Microsoft, and Mazda corporations. This reality-based book ex ...
Gerard Blokdijk
Paperback - $35.95