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Multimedia Yearbooks : An Entrepreneurial Marketing Simulation
Betty Barnett
Paper Textbook - $100.95
Developed in cooperation with the Marketing Education Resource Center, this 15-20 hour manual or computerized simulation, your students assume the ownership role and make day-to-day operating decisions about Multimedia Yearbooks, a small business tha ...
Confessions of a Resilient Entrepreneur : Persevering to Success
Frumi Rachel Barr
Paperback - $32.95
This volume demonstrates the balancing act that women and men have to perform in order to integrate a business life with a family life. It describes and encourages the attitudes and belief systems that "grow" an entrepreneur and illustrates what happ ...
Entrepreneurship : Successfully Launching New Ventures
Bruce R. Barringer
Hardcover - $282.95
This lively book, containing many real-life examples, makes a thoughtful, practical guide to the process of launching new ventures. It begins by introducing a model of the entrepreneurial process, and follows the model throughout the book. Emphasis i ...
Preparing Effective Business Plans : An Entrepreneurial Approach
Bruce R. Barringer
Paperback - $114.95
The Business Plan Workbook : The Definitive Guide to Researching, Writing Up and Presenting a Winning Plan
Colin Barrow
Paperback - $62.95
Fashioning Reality : A New Generation of Entrepreneurship
Ben Barry
Hardcover - $41.95
"Fashioning Reality" is the entertaining story of a young entrepreneur whose refreshing new approach is changing the fashion industry and influencing the popular perceptions of beauty in the media. Ben Barry takes the reader along to New York fashion ...
Designing Freedom
S. Beer
Paperback - $226.95
Based on the Massey Lectures, this book examines the reasons why the institutions of our society may well be failing, and opens a discussion as to what could be done. Drawing on the science of effective organization, which is his definition of cybern ...
Gerente Por Primera Vez
Loren B. Belker
Paperback - $27.95
Una edicion reciente de un verdadero clasico sobre la administracion de empresas, que cubre lo elemental que los gerentes necesitan para obtener el exito. Este libro incluye temas tales como contratar y despedir, liderazgo, motivacion y como manejar ...